The older I get the more I realize that I probably learned more from Schoolhouse Rock than any of my teachers. One of my favorite episodes was always the one that explains pronouns by telling the story of Rufus Xavier Sarsaparilla. Here is the two minute clip:

I bring this up to explain the use of hashtags on Twitter. If you don’t already know about Twitter please take a look at my one-page white paper: “Is Twitter a Waste of Time or Brilliant?“. I believe Twitter is a brilliant way to share information with like-minded people. When you make use of tools such as TweetDeck you tame the fire hose of information into a manageable, nourishing stream of refreshment. The best way to do this is by using hashtags. I often write about commercial real estate (hashtag: #CRE) or commercial mortgage backed securities (hashtag: #CMBS) or the defending American League East Champion Tampa Bay Rays (hashtag: #Rays). As Rufus might say:

You see, a #hashtag was made to take the place of a noun,
‘Cause saying all those nouns over and over
Can really wear you down!